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corporate events

Tips to Increase Attendance at Women’s Initiative Events

You reserve the room. You order the catering. You bring in the perfect speaker. You send the invites and track the responses.

You plan an event. And people don't show up.

If you are painfully nodding along, you are not alone. So many of our clients struggle with the challenge of simply getting people to show up for the events that they have spent time, money, and effort to plan. Of course, most people are respectful—they let you know they can no longer make it, they lament that their travel schedule puts them out of the office the day of the event, they promise to attend the next one. The interest and intention are there, which you know because you have asked the attendees what they want. So how can you get past the last-minute fire drills and get people to show up for your events and programs?

Bringing Passion Together: The Women’s Initiative Roundtable

One of the most common questions we get when strategizing programming for women’s initiatives with companies is, “What are other companies doing with their women’s groups?” And while we of course understand why this information is relevant and interesting, we are…

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What IS a vision board, anyway?

It has come to my attention that Saturday, January 14th is “National Vision Board Day”. Like most other nationally recognized “Days”, I don’t really care how or why vision boards have their own day. Like National Dog Day, National Donut Day, or National Sibling Day, I will blindly celebrate without question, and encourage my friends to do the same.